Campaign setup
Business Manager, pixel and conversion events, audiences and campaign structure, set up properly from day one.
Meta ads
Facebook and Instagram, turned into inquiries.
Lead campaigns built for licensed and skilled professionals: the right audience, a hook that stops the scroll, and a lead form that makes it easy to say yes.
The idea
People don't open Instagram looking for a lawyer, a realtor or a roofer. Meta ads work when the content earns attention first, and the offer turns that attention into an inquiry.
What's included
Everything it takes to get leads moving.
Lead form strategy
Native Facebook and Instagram lead forms with the right questions, so leads are easy to submit and easy for you to qualify.
Ad creative
Video and image ads built with a hook in the first three seconds, made in-house by a team with ten years behind the camera.
Audience targeting
Local, interest and lookalike audiences shaped around who actually becomes a client in your trade.
Ongoing optimisation
Regular checks on cost per lead, creative fatigue and lead quality, with campaigns and ads adjusted as the data comes in.
Paced lead flow
We start at about 20 leads a week and scale toward 40 when you can follow them up. More leads only help if you can answer them.
How it works
From first call to first lead.
Meta on its own is the Start plan: $900 a month, with $300 of that going straight to ad spend. Add Google for the full bundle at $1,800.
Pricing- 1
Free lead audit
A 15-minute call to look at your current ads, lead sources and follow-up speed.
- 2
Onboarding
We collect access, your offer and your service area, then plan the campaign and creative.
- 3
Build and launch
Campaigns, audiences, lead forms and ads go live on Facebook and Instagram.
- 4
Leads at your pace
Leads arrive in real time. We tune budget, audiences and creative to hold the pace you can handle.
Questions
Good to know.
Do I need to run the ads myself?
No. We set up, launch and manage your campaigns. You focus on following up with the leads.
What services do you offer?
Three: Meta ads, to reach the right people on Facebook and Instagram and turn them into leads; Google ads, to catch people actively searching for what you do; and videography for ads and social content, available separately on request.
Is ad spend included, or do I pay it separately?
It's included. The monthly number already covers both the service fee and the ad spend, so you know the full cost from the start.
How many leads will I get?
We start at about 20 leads per week and can move toward 40 when your capacity allows. Results depend on your industry's benchmarks. An individual can usually handle 20 to 30 leads a week, and a team 100 to 150, so we pace campaigns to match. Marketing is a journey, not a switch you flip on and off.
How fast will I see leads?
We don't promise a fixed date. Campaigns are built and launched after onboarding, and leads come in as they run and are optimised, starting at about 20 per week.
Free lead audit
Find out what your leads should cost.
Fifteen minutes. We review your current ads, where your leads come from and how fast they are followed up, then tell you straight whether we are a fit.